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Develop the person behind the player.
Help your young footballer develop the confidence, mindset and mentality to navigate the challenges of football, both on and off the pitch. Created by former professional footballer James Coppinger and youth development coach Lenny Reed.
Watch the story
Hear from James and Lenny about why we created the ProMindset Performance Programme, the challenges young footballers face, and why developing the person behind the player matters more than ever.
Your ability is only part of your performance
Develop a professional mindset in the time it takes to play a match
In 90 minutes you’ll understand what affects your performance, build the foundations of a professional mindset and leave with strategies you can use straight away.
Become better equipped for your football journey
Take greater control of your performances
Understand how your thoughts, feelings and actions influence the way you play. Learn to focus on what you can control and make more positive decisions on the pitch.
Enjoy the game more
Develop a new perspective on performances, mistakes and results so you can play with greater freedom and continue enjoying your football.
Respond better to setbacks
Learn how to respond to mistakes, difficult performances and setbacks without allowing one moment to define you or hold you back.
Give yourself the best chance of achieving your goals
Understand yourself, take ownership of your development and build the mindset and habits that can help you move towards the player you want to become.
Become more consistent
Recognise what brings out your best football and develop the preparation, behaviours and standards that help more of your ability show up consistently.
What you get
Everything you need to develop away from the pitch, in one place.
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From grassroots to the premier league
James nearly walked away from football before he started working on his mindset. Now he shares what he wishes he’d understood sooner.
UNDERSTANDING YOUNG PLAYERS
For nearly 10 years, Lenny has coached hundreds of young footballers, including six years in Category One academy and pre-academy environments. He specialises in mindset and personal development, helping young players get more from themselves while supporting parents through the journey.
What players and parents say
Real feedback from the ProMindset community.
It develops your child’s confidence, attitude and self-belief.
Lucas had a real dip in confidence. He’s now back to loving every aspect of football.
It helps you support your child in the right way.
ProMINDSET
Founding Members
Be among the first to experience the ProMindset Performance Programme, with exclusive benefits available during our launch.
01
EARLY ACCESS
Be among the first to access the ProMindset Performance Programme and start developing the person behind the player.
02
TWO LIVE WORKSHOPS
Join James Coppinger and Lenny Reed for two exclusive live workshops, helping you better support your young footballer.
03
3 MONTHS FREE
Enjoy three months of access to the ProMindset Parent Community, with exclusive content, practical advice and support.
04
EXCLUSIVE Q&A
Get the opportunity to ask James and Lenny your questions about confidence, mindset and supporting your young footballer.
Founding members only
MORE THAN JUST A PROGRAMME.
Get the ProMindset Performance Programme for £197, with exclusive Founding Members benefits included at no extra cost.
JOIN THE FOUNDING MEMBERS WAITLIST
Built for
Players
Parents
Coaches
Be among our founding members.
Is it right for my child’s age or level?+
Yes. The principles apply from grassroots and academy football through to adult and professional level, in simple, accessible language.
How much time will it take?+
About 90 minutes. The First 90 is built to develop a professional mindset in the time it takes to play a match. Do it in one sitting or split it around training and matches, and come back to it whenever you need.
How much does the Performance Programme cost?+
The programme costs £197 as a one-time payment, with lifetime access to the programme content.
Do I have to pay to join the waitlist?+
No. Joining the waitlist is completely free and there is no obligation to purchase.
What do Founding Members receive?+
Families who purchase during our Founding Members launch receive three months of ProMindset Community membership included, with monthly live online workshops, exclusive weekly content and access to our private parent community.
What happens after the three months of Community membership?+
You can choose to continue at the applicable monthly or annual membership price. If you don’t subscribe, your Community access ends, but you keep lifetime access to the Performance Programme.
Is this therapy or sports psychology?+
No. It’s practical, football-specific Off-Field Coaching – not clinical support, and not a replacement for a qualified professional when that’s needed.
What if it’s not right for us?+
Joining the waitlist is free and there’s no obligation to buy. If you purchase at launch, you’re covered by our 14-day money-back guarantee, which starts from your purchase, not from when you join the waitlist.
